Social Media Executive
Responsible for planning, creating, and coordinating activity across all the company’s social channels to drive interest, engagement and conversation. All activities to be undertaken in the company tone and follow brand guidelines to support the overall business strategy and goals.
Tasks, Duties & Responsibilities
Create a day-by-day plan of all the social media activity using a comprehensive social content calendar - this must include a bespoke approach for each channel
Proactively schedule entertaining posts via Sprout, while also creating reactive posts to drive the conversation around current topics and themes
Deliver monthly social reports clearly showing rate of channel growth, engagement levels compared to previous months, learnings and improvements
Respond to all social comments in a timely manner and with the right tone, building the company brand and driving engagement
Use the various social channel analytics tools to understand our fans and present your findings back to the wider team
Actively champion new ideas and initiatives with key stakeholders across the business to consistently evolve and innovate our social offering
Always have your finger on the pulse regarding new functionality and the launch of new channels, and make recommendations accordingly
Constantly create quality content on your phone and distribute at the optimum times
As and when needed, manage relationships with boxers, influencers and other key stakeholders to help distribute our content to the broadest relevant audience
Attend all company events and be our roaming reporting, capturing content on your phone and distributing it in real time
On Microsoft Teams, leave regular updates and respond to comments from other team members
File all content in an efficient manner so others can use it for their purposes
Key Skills
Live and breathe social media
Understands the importance of packaging content up in stories
Organised and able to keep to tight deadlines
Creative and naturally curious
Excellent communication and able to manage up to keep senior team members across
Good copy writer who understands the importance of keeping things short and sweet
Ability to foster long-term relationships with key professionals, including the fighters
Must have
Growth mindset
Honest and transparent
Highly approachable and able to articulate
Intelligent and highly competent
Organised and can represent the company in the best light
Must be passionate about sport / boxing / entertainment